Media Monitoring: The 5 new missions of Communications Pros
As the media landscape continues to develop – and changes the way brands create and maintain awareness or develop PR campaigns, making the most of your media monitoring is not always easy. What's coming in this field in 2016? Let's now look at the 5 core cross-media monitoring tasks of communications professionals.
Optimise your communications strategy with a complete and comprehensive understanding of your positioning and reputation across print, broadcast, online and social media.
The power of influence has shifted into the hands of consumers. Blogs, micro-blogs, forums, sharing sites - we can help you make sense of millions of voices with our social media monitoring solution.
Keep informed of your media presence with our real time media alerts sent straight to your inbox. Speedy delivery and easy access to articles and clips means you can stay up to date and in control.
The time of resolutions and goal-settings is upon us! To help you see the whole picture, we have gathered some PR tips that should keep you going through January and beyond! Let us know what you think.
Transform your business in 2016 / 15 January, 2016
If your brand aims for a big splash this year, you need to create and distribute the right content, in the right format, in the right place, at the right time …
MEDIA MONITORING: THE 5 NEW MISSIONS OF COMMUNICATIONS PROS / 27 November, 2015
As the media landscape continues to develop – and changes the way brands create and maintain awareness or develop PR campaigns, making the most of your media monitoring is not always easy.
What's coming in this field in 2016?
The new age of Social Media Command Centre / 28 October, 2015
How to turn your social media challenges into opportunities
Until recently, a social command center was often just a dedicated room where a few employees could keep track of mentions on social platforms and engage in social conversations happening around brands or topics.